About

From Vision to Reality: Our Journey Beyond Luxury

EL PRIME PROPERTIES' founders have been dedicated to the growth and prosperity of the UAE for over five decades, contributing significantly to various sectors including Logistics, Trading & Investment, Aviation, and Real Estate development since 1970. Their tireless efforts have been instrumental in shaping the country's landscape, driving progress, and working towards making the UAE a better place for all. Their commitment to excellence and their legacy continues to inspire future generations. EL PRIME is a brand name (DBA) under the legal company GrenOrbit (LLC), founded with a clear purpose: to do more than just build spaces — we aim to create environments that improve and bring together communities. Our core philosophy is always to provide lasting value to our clients and partners. We strive to be exceptional, working to transform the real estate landscape by setting new standards in design and usability. Our commitment to innovation and quality drives us to constantly push the boundaries of what's possible in real estate. Every project we undertake is about more than just buildings; it's about crafting living spaces that redefine luxury. Join us on this journey where every step moves us Beyond Luxury, transforming everyday living into exceptional experiences.

Our Mission

We are passionate about creating living experiences that blend luxury with affordability. We build spaces that feel like home, using durable materials and innovative designs. Our mission is to create homes that enhance everyday life, setting new standards for luxury living. We're dedicated to improving lives through our work, creating more than just buildings – but lasting works of art.

Our Vision

Our vision is to create communities where people can build their lives, make memories, and feel a sense of belonging. We want to make quality living accessible to everyone, with spaces that are both beautiful and functional. Our goal is to create homes and environments that stand the test of time, embodying the principle of Beyond Luxury in everyday life.

Message From Chairman

Over the past few decades, we've embarked on an incredible journey that began with a vision in logistics and expanded into real estate. Our growth continued as we ventured into property development and investment across diverse sectors in Dubai, including trading and aviation. Today, this journey has culminated in the form of EL PRIME PROPERTIES. We’re not just builders; we’re creators of communities that inspire and unite people. We take immense pride in our commitment to lasting value. We ensure that our projects stand the test of time. It’s our way of delivering luxury that is both beautiful and affordable. Innovation and quality are at the core of everything we do. Each project is a step towards enhancing everyday living, transforming it into something truly exceptional. I invite you to join us as we continue to redefine luxury living, taking it Beyond Luxury to create spaces that are meaningful and enduring.

Nasir Khan

Chairman, EL PRIME PROPERTIES

Message From CEO

Following the footsteps of our chairman & founder and inspired by his vision, we are driven by a simple yet powerful idea: every development we undertake should significantly enhance the way people live and interact. Our journey, which began in 1970, has always been about more than just achieving milestones. It’s about pioneering new ways of excellence. At EL PRIME, we prioritize quality and innovation. We believe that true luxury lies in details that offer comfort, elegance, and practicality. Our team is dedicated to pushing the boundaries of what’s possible in real estate. We strive to exceed expectations, turning everyday living into extraordinary experiences. This commitment to excellence drives us to continually improve and innovate. We are excited about the future and the opportunities that lie ahead. We will continue to set new standards in the industry, always aiming to go Beyond Luxury. I thank you for being a part of our journey and look forward to building a brighter, more luxurious future together.

Fahad Khan

CEO, EL PRIME PROPERTIES

Expertise

Luxury Residential Development

We focus on creating high-end residential properties that offer supreme comfort and style. Each residence, whether an upscale apartment or a sprawling villa, is built with a keen eye for detail and uses high-quality materials to ensure comfort and privacy.

Architectural
Design

We are recognized for creating functional yet visually appealing spaces. Our architectural designs integrate modern aesthetics with practicality, enhancing user experiences while respecting the natural surroundings.

Project
Development

We are skilled in transforming visionary concepts into impressive realities. Our project development process involves everything from site selection to design, planning, and execution, ensuring every project meets high standards and client expectations.

Sustainable Building Practices

We prioritize environmental responsibility in our building practices. Our commitment to sustainability involves constructing properties that are both eco-friendly and efficient, enhancing living environments through green materials, optimized natural light, and energy conservation technologies.

Commercial Property Development

Our expertise extends to commercial properties that support and enhance business activities. We develop advanced office spaces, retail centers, and mixed-use developments that are well-positioned to attract businesses and facilitate smooth operations.

Market Analysis
and Insights

Understanding market trends and consumer preferences is critical to our approach. We leverage this knowledge to ensure that our developments are well-suited to current and future demands, making them viable and successful investments.

Beyond Luxury

"Beyond Luxury" represents our commitment to excellence, innovative design, and lasting value. We believe in creating spaces that are not just beautiful but also durable and practical, enhancing everyday living. By focusing on high-quality materials and thoughtful design, we ensure that luxury is both accessible and enduring. At El Prime, we truly go Beyond Luxury.